The 53×70 I and 53 C high performance, low cost thermal transfer printers are versatile enough for printing fixed and variable text, data and graphics. It is ideal for reproducing bar codes, real time, sell-by dates, batch numbers, prices, source codes and much more. The 53×70 I and 53 C has two component models of bracket can be easily integrated to the machines such as vertical and horizontal form-fill-seal systems, primary labellers, thermo formers and overwrapping equipment. The units are suitable for all intermittant and continious applications within the food, pharmaceutical cosmetics, and automobile spare parts industries has the capability to code all kinds of 1D barcods and 2D datamatrix codes.